So you have your HOA website up and running. Now what? It’s
of no use if your members don’t log in and use it. A quality homeowners
association website will make it easy to provide updated relevant information
to your hoa users.
First, let’s talk about why it’s important to have a website
at all. Simply put, this is the way
people expect to manage information.
Think about the way you use websites.
You go to the places that interest you and help you make your life
easier. A quality homeowners association
website will make it easy to provide updated, relevant information to
association members, visitors, title companies, realtors and board members.
One of the biggest issues that we see at HoaGateway is
websites outdated material. You can’t expect your members to take the time to
log in if your financials, meeting minutes, etc. are out of date. Document
storage and access is a big part of an HOA website. A good rule of thumb is to
review and update documents bi-monthly. Meeting minutes and financials should
be published right away.
Another issue that we often encounter is the lack of
information on websites. Again, think
about how you look for information. If we can’t find what we are looking for,
most of us are quick to become frustrated and look elsewhere. Having the tools that make it easy for board
members, committee members and HOA managers to publish information will help
you ensure the right information is available at the right time.
As with other areas in life, controlling clutter is key to
success. Websites that have that are
bloated with old, outdated information are a sure way to drive away interest
and traffic. Let’s face it. It’s
irritating when members log in to see announcements that are two years old, or
newsletters from 2005. You don’t want your members to have to wade through tons
of irrelevant data to get to the good stuff. Having a data retention policy and
regular review of the website bi-monthly will help you keep your site
fresh.
Probably one of the biggest issues with some of our clients
is under utilization of their HOA websites.
The tools are there and will help you be more successful. Take advantage of the resources available to
manage and track violations, create and re-use document templates, establish
and maintain committees and customize their websites.
Remember, an effective HOA website is there to make your
time more productive and save you money. Spend some time to learn how to
optimize your tools and make them work for you!
Great article. Thanks for the tips!
ReplyDeleteI read this whole post regarding Hoa Website Management and running. In this post provide great description about some part of Hoa Website such as relevant information to association members, visitors, title companies, reactors and board members and many more.
ReplyDeleteAssociation Management